Visual Knowledge Building I

The lecture series deals with the various aspects of visual culture with respect to the historical roots of text-imaged based information, his media-specific expressions and modes of transfer into educational, artistic, communication theoretical and philosophical contexts. The chosen topics display only a small fraction of a wide range of possible configurations and interpretations how visual representations through different media affect our sensual perception and cultural understanding of reading images.

Lecture 1:
From visual pedagogy to visual knowledge building


Lecture 2:
Speaking signs - Knowledge for a new society


Lecture 3:
Introduction to semiotics - R. Magritte and "Les mots et les images"


Lecture 4:
DADA Photomontage and typographical experiments


Lecture 5:
Telephon pictures (20's) and awakening of global thinking and communication


Lecture 6:
The organizational context of visual information


Lecture 7:
The medium is the message - Marshall McLuhan ideas about communication


Lecture 8:
Concepts and strategies of telematic art in the 70's and 80's


Assignment:
Write an essay considering one of the following relevant problems:

1. Pictures "in front of your eye" can be concretized through human imagination
2. Sensualistic empirism - information is effective when the message reaches the recipient. Emphasis lays on sensory perception previous to abstract cognition.
3. To visualize the world in 200 illustrations - how do words and images correlate in the concept of hands-on (playful) learning?
4. How does the musée imaginaire connect to the virtual museum of the future?
5. Speaking signs - the semiotic dimension of a sign and a picture
6. What is the complete new in Dada photomontage aesthetics?
7. What is the rationale of telephon pictures in the 1920’s?
8. Paul Otlet – Forefather of Information architecture. How did his ideas affect on communication and information culture?
9. Marshall Mc Luhan: “The new age of education is programmed for discovery rather than instruction. Art as radar environment, radar feedback, early warning system: the antenna of the race.”
10. From receptive to active participation – changing role of the artist into an initiator of communicative, and often also social and political (exchange) processes.